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What are the Characteristics of Product Testing ?

Posted on November 21, 2024 By MM

Some Characteristics of Product Testing are:

  • Product testing evaluates customer responses to products before they are launched.
  • It uses tools like focus groups and prototypes to gather real-world feedback.
  • This process helps businesses refine products to meet customer expectations.
  • Testing ensures that products align with market demands and reduce risks of failure.
  • It guarantees customer satisfaction by delivering products that meet needs effectively.

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Uncategorized Tags:Marketing Research

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